I love the art direction of this ad. So cool.

Kmart's new marketing team sure is ballsy.

I never thought a gum commercial would make me cry.

Alas, never say never.

Aww, cute, Energizer!

Not a fan of Bieber

But this ad totally made me LOL.

Being in advertising, I usually HATE local ads. But sometimes, I freaking love them. This is one of those times.

Official Ojai Valley Taxidermy TV Commercial (by ojaivalleytaxidermy)

Ad of the Day

Dirt Devil-The Exorcist from MrPrice2U on Vimeo.

You don't have to be perfect to be a perfect parent.

I've been meaning to blog about these ads for a while.  Besides B2B, I think PSA's have to be some of the hardest types of advertising to do.

These ads in particular have really touched me. If you don't know me well, you might not know that my dad was actually adopted. I've always really admired my grandparents for taking not only him, but two other kids in. I think it takes something really special to take a child in and raise them as your own, and often, especially in movies, the kind of people who are portrayed as adoptive parents are those perfect, rich, beautiful couples. (Think any Disney movie that has an orphan who gets adopted in it. Or the couple in Juno, before they're marriage falls apart.)

That's why I like these ads so much. They say it loud and clear. You don't have to be perfect to be a perfect parent. Which I think is a core feeling that holds many people back from considering it. I haven't seen any numbers, but I really hope this campaign has been successful for adoption rates. I think they have just the right amount of humor and honesty, and as a big advocate for adoption, I really love them.

Here are just a few wrapped up in one video:

Canon - Bring Color to Life

Canon Pixma: Bringing colour to life from Dentsu London on Vimeo.

Awesome.  But I TOTALLY had the idea to use this kinda thing in an ad last year. (See, I blogged about it last May.) Oh well.  At least they did it for a relevant product. And it's still just awesome to look at.

It's been out for a while, but I love the absurdity of this Skittles commercial.

Interesting Ad

I haven't had time to blog so here's a stock post:

Made me laugh...

But still doesn't make me want to use Windows.

Now if we pitched something like this is class, it would get turned down or ignored...

BEST COMMERCIAL EVER!!

I don't know what this russian ad is for, but it still makes me laugh...

Cool, but I wish it was longer and more substantial

HP - invent from Tom and Matt on Vimeo.
Response to D&AD Student Awards brief set by Hewlett Packard.
Def. cooler than what Cedrick and I came up with when we were doing the same brief 9 months ago, but isn't the right product. (HP Workstation is a specific type of computer, not a printer.)  And it's not clear what the payoff is.  Do these printers produce more pages per ink cartridge?  Are they cheaper than Epson's but just as good? 
Since coming to the Circus, I've def. learned to look deeper than just  doing "something cool."  What's the big idea? What are you ultimately trying to say about the product?  It needs to be clear and creative.  Story of my life.

Awww

The body-painting is so good I didn't even notice it...

Geiko hired Numa Numa!